Episode 155

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Published on:

7th Sep 2023

Revolutionizing Healthcare: Community Pharmacies at the Forefront with Breck L. Rice(Episode 155)

Ever wondered what it takes to build a healthcare ecosystem that works for everyone, including small town communities?

Breck L. Rice is here to answer this, explaining his mission to remove the middle man in healthcare.

In this detailed episode, Denise Cooper engages in a lively conversation with Breck L. Rice, a visionary working tirelessly to bridge the disparities in healthcare across different demographic and geographic landscapes. With a background in revenue cycle management and risk mitigation, Rice emphasizes the gravity of pharmacist involvement in ensuring personal and compassionate patient care. He shares the inception story of his endeavor into helping community pharmacies - a journey rooted in the heartfelt need to stand against large pharmacy benefit managers exploiting the system for financial gains.

Rice poignantly recounts his experiences and friendships forged over years with community pharmacists and how he endeavored to protect their interests, even at the risk of facing legal challenges.

Through a deeper delve into the critical role pharmacists play in small communities, Rice shares personal anecdotes from his career, illustrating the essential bond between local pharmacists and the communities they serve.

From discussing the early days of third-party claims processing to the initiation of his current project, Serve RX, Rice brings to light the underlying principle of fairness that drives him. He offers invaluable insights into the tenets of keeping revenue local, encouraging community pharmacists to forge relationships with decision-makers, HR directors, and local governments.

The heart of this conversation lies in the encouragement for small businesses and communities to work hand-in-hand with local pharmacists, thereby establishing a healthcare network that is grounded in familiarity, trust, and convenience.

If you've been wanting to understand the nuances of building a healthcare system that is both compassionate and just, benefiting both the urban and the rural populace equitably, this is the episode for you.

THE FINER DETAILS OF THIS SHOW

  1.  What got you into the work you're doing now with community pharmacies?  [03:57]
  2. How can our listeners know if they're getting a fair healthcare deal in the grand scheme of things? [08:43]
  3. What do you mean when you say "Pharmacogenomics"? [20:11]
  4. If you had to give two things, two words of advice to people living in a rural area who need to ask their employers to get healthcare support, what would they be? [33:33]

KEEP UP WITH BRECK L RICE

https://www.linkedin.com/in/breckrice/

https://servrx.com/

EPISODE RESOURCES

BRECK L. RICE'S BIO

I help employees get back to work safely while mitigating the risk and liability of employers. I help community pharmacies get fair reimbursements and improve patient care. With two decades of experience in revenue cycle management, and risk mitigation in Workers' Compensation prescription processing.

Why I am so passionate about helping pharmacist? The pharmacist is the person who knows the patient on an intimate level. Benefit managers have been slowly squeezing out the ability for pharmacist to earn a living. Margins down from 34% to now 3%. Pricing transparency is a problem. 

Definition of rural versus urban: In general, rural areas are sparsely populated, have low housing density, and are far from urban centers. Urban areas make up only 3 percent of the entire land area of the country but are home to more than 80 percent of the population. Conversely, 97 percent of the country’s land mass is rural but only 19.3 percent of the population lives there.

His company Fills the gaps for people injuried at work by filling their prescriptions from the time they are injured and the insurance kicks in. 

99% of population slight mutation that doesn’t allow for metabolising the drugs. 

Launching a new company called FOY: Fountain Of Youth - technology that reducing inflammation that is at the heart of most disease states. Each of us has a genetic fingerprint. That fingerprint can and often does prevent common medicines from working. One thing FOY uses pharmgenomics to determine if the medicine will work for you.  


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About the Podcast

Remarkable Leadership Lessons
Listen today to learn how you can lead high-preforming, inclusive teams.
On the Remarkable Leadership Lessons Podcast, we believe that acknowledging that you don’t know what to do differently is a sign of strength not weakness. Our guests will give you the tools to ask for that much-needed raise, to prepare yourself for life in the C-Suite, and to develop a growth mindset that leads you and your team to the desired results. We help you make work, career and leadership work for you.

Host Denise Cooper helps listeners assemble the building blocks of emotional intelligence: accountability, compassion, the willingness to admit wrongdoing, and the determination to follow through. Problems do not end with strategy. They end with thoughtfully developed solutions consistently put into practice.
Make your actions intentional, your behaviors mindful, and your decisions deliberate. And no matter what, own up to all of them.

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Denise Cooper